PriceIntelGuru

The UPC, GTIN, and other identifiers on the product page are searched. The product title needs to get compared. Two product titles can never be the same in various stores for the same product. Deep learning techniques are used for identifying the recognizing the similarities, learning the differences, and creating word-level embedding to develop a system of representation for common words. It consists of teaching the system to identify different references and come up with a unique representation for each entity. 1.  Identification:  A product is identified using the title, description, images, specifications, attributes, etc. In some cases, the product title alone will offer a lot of information. The  product matching   system needs to learn to sort the product name from the specifications. For example, Samsung Galaxy Note 8 is the phone model and title offer additional information such as US version, memory size, factory unlocked refurbished, etc. 2.  Extr...

  ·       Product matching can help a business in developing a rational pricing strategy and keep its business competitive. ·       It can help them in making the products competitive as businesses compare the product prices on various platforms and learn more about their competitors. ·       It helps a business in standing out from competitors. For example, if a seller provide a special offer on a table lamp with a table clock, it differentiates them from other sellers in the competitive landscape. ·        Product matching  comes in handy when a retailer wishes to make an offer. ·       It helps in tracking consumer behavior and tendencies and learning from them. ·       Product matching helps in understanding the assortment overlap. You must make sure that y...

The sales channels have increased for any business owing to digitization. There are various channels contributing to your sales. In such a scenario, it is important to be aware of your market position. As the competitive landscape is becoming fierce, it has become crucial to deliver the right retail strategy. With digitization, consumers now have more options than ever! For instance, a simple online search on the Smartphone enables them to compare the prices of the products they wish to buy with intricate details. In today’s blog let us understand the various opportunities that product matching software can create for your business. To begin with, it can be easily established that prospective consumers are already using a form of  product matching   for comparing prices. And so, it becomes essential for an e-commerce business to stay one step ahead of its competitors. Now, automation of the pricing decisions for margin and promotional strategies is already a much-needed pa...